Understanding BI and AI
Business Intelligence focuses on analyzing historical data to understand what has happened and why. Artificial Intelligence goes further, using algorithms to predict what will happen and automate responses.
Why Integration Is the Modern Approach
Rather than choosing between BI and AI, forward-thinking companies integrate both. BI provides the foundation of clean, well-structured data that AI needs to deliver accurate predictions and automation.
Complementary Strengths
- ✓BI excels at descriptive and diagnostic analytics
- ✓AI excels at predictive and prescriptive analytics
- ✓Combined, they create a complete analytics lifecycle
- ✓Integration accelerates time-to-insight across the organization